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Asterid Plant Co.

2022 • Web, Identity


Challenge:

Asterid Plant Co. is a fictitious in-person and online plant store. I wanted to challenge my identity and web design skills by creating a brand for myself to work with and create multiple assets for.
Solution:

The final brand identity is modern, youthful, and friendly. It was ultimately applied to an animated logo, shopping bag, website, and promotional pins.





 



      







© Leo Rodriguez 2025

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